Do I need social media for my business?

You have created your business website. Should your business be on social media too? 

Social media can be a great way to communicate and interact directly with your current and potential future customers. You can use social media for your business in a variety of different ways, from sharing photos and videos, communicating timely and updated information, having two-way interaction with clients, and building relationships. 

Social media platforms can also offer targeted and affordable options for paid advertising if you are looking for a way to expand your reach.

Where do I start? What platforms should I use? 

TikTok, Facebook, Instagram, Twitter, LinkedIn—how do you choose which platforms for your business? Different social media platforms reach different audiences. Before you decide to sign up for social media accounts across all platforms, you should ask yourself a few simple questions: 

1. What type of content do I want to share?
   Do you have a lot of photos of your products? Before and after photo sets of renovation work? If you have lots of photo content to share, then you might want to look at Instagram. Do you have information, links, and articles or blogs to share? Facebook might be your best place to start.
2. Who do I want to connect with?
   You might have heard great things about viral success on TikTok. But if your business primarily targets the senior community, then TikTok might not be the best platform for reaching your target demographic. Do you primarily connect with other professionals in your field? LinkedIn might be the best choice for you. 

Want to get started with social media, but not sure where to begin? Winnipeg Web Guy can help! For as low as $199 we can provide Social Media Set Up Services for your business. We will help you select which social media platforms will work best for you, set up your accounts, and create an overall plan for you to move forward with your business social media. 

Winnipeg Web Guy can also provide Social Media Content Creation and Management Services beginning at $199 per month. We will work with you to create, post, and manage monthly content for your social media. 

When we create a Social Media Plan, we research hashtags, create platform-specific strategies, and create content specific to your business social media goals. 

To get your business started on social media, contact us today.